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Market participants

Contents

Place in the Framework

Market participants are the firms whose sales, capacity, or competitive significance count when evaluating post-merger competition.

Core Questions

  • Which firms currently compete in the relevant market?
  • Which firms should be included because of rapid entry, supply substitution, or committed capacity?
  • How should fringe firms, mavericks, and differentiated competitors be treated?

Working Notes

Add notes here on participant identification, market shares, capacity constraints, and competitive significance.